Property Agent: are you making the same mistake?

A lot of property agents have been facing the similar problem when advertising online. 

They spend loads of money online but could not get their ideal results in the end.

Indeed they get loads of leads and were not able to close deals eventually.

What is wrong with their online advertising?
We have seen that many people have been successfully close tons of deals by advertising online but in property, it is going to be a different story.

The common mistake that I have seen is that property agents have the misconception about posting online, which they think they posting the products itself may trigger their prospects interest.

Indeed it is workable for any other businesses but in the field of property, it is otherwise. 

There are loads of property agents posting up housing photos, which people are totally not interested because what trigger people interests is not the exterior of the building, in the contrary, the interior facility build their interest. 

Usually people post the housing photo t…

An advice to startups' entrepreneurs from AdsHelper CEO

"You don't grow a team to start a business, instead, you start a business with growing a team alongside." 
Lately, DZ News Media was interviewing Jaff, who is the founder cum CEO of AdsHelper, about the short yet long entrepreneurship journey. 
Talking about entrepreneurship, Jaff shared quite a lot of ideas in different aspects.

After gave up on his high-paid salary and join the startups field, definitely he got enlightened quite a lot throughout the journey.

To Jaff, growing a team is the priority because at the end of the day, team is the key to grow and sustain your business.

"At the early stage when there were only few mates in my team, we did a lot of things together; for example, wall painting, assembling tables and floors, these are all the significant way to create the working atmosphere". 
Jaff added that by creating these atmosphere, he appreciates and believes that those works has led to the relationships where they have today. 
He believes that the right …

How to create an effective landing page when you don't have a video

You must have been told that video is the best element to put into your landing page in order to drive more traffic.

However, do you know there are some tricks that can actually help you to draw more traffic into your landing page even you only have images?

So, let's break it down one by one.

Step 1: Unique Selling Point
According to research, you only have 5 seconds to grab people's attention when they land on your landing page.

People would stay when they see value that could benefit them.

In order to have them stay on your page give some freebies such as free tutorial, free tips or something that they could be benefited from.

To conclude, it is not necessary to have video to kick start doing your landing page. 

As the tips stated above are something really helpful on creating a high conversion landing page.

Remember, it is not the length matters but you have to answer any possibilities question that your people would ask.

So, contrast the important elements that you want to…

4 tips why storytelling can help in your business

We all know that children loves story telling especially bedtime fairy stories.

In fact, all of us love story telling as we have been fostered from this nature.

Ever since we were born, story telling has always been the first form that used to communicate. 

Now, it is still the center form of our daily communication.

For example, every time you try to express your idea, you are unintentionally using the story telling form.

Now you get the idea why story telling is the best policy. 

So, how does story telling really helps in business?

In conclusion, people love stories. 

I don't want to say how people love stories because it's science that our brain works.

But what I can tell you is we were built from the environment

Therefore, instead of trying so hard to control the message, storytelling create the context that invokes our emotions. 

Remember that a good salesmen don't make you buy the products, instead, they make you buy the emotions.

How to write an epic content even though your business is boring

First off, why do you need content marketing for your business? 

Before we get started watch the video first:

Content marketing has been seen as one of the powerful online marketing tools that probably stands up to 50% of your sales strategies. 

However, many online self-employed person have given up on that because of many reasons. 
The main reasons that triggered them to give up is that their business is too common and boring; thus, they have no idea what to write on. 
So today, instead of telling you what is good for you or why you should do content marketing, I am going to tell about how to write an epic content even though your business is boring.
Here are four tips that help you to master your content:

In conclusion, though you have already had these tips to kick start doing your very own content, however, it has to be consistent.

After all, content marketing is still rely on consistency so that people will attach to you when they are hungry of content.

So, let's start doing your con…

Audience or Community? Build your community with these easy steps

Before we get started, let us clarify the difference between the audience and the community.

The difference between audience and community
I am sure that you have heard about audience and community since the day you involved in the online marketing industry.

At the very first stage, we have never been taught the difference between audience and community and probably perceive it the same way as they are your potential customer that receive your message.

Coming to the intermediate stage, which I think you are, audience and community are in fact have a huge difference.

Here's the simple definition of both;
Audience: Passive reader which is usually a one-way communication 

This meaning that your audience most likely to receive your message, however, they tend to not reply to your message.

Besides, they do not share opinions or thoughts to the people who are listening to you.

Therefore, in this stances, you can hardly find out what your target audience's interest is.

Community: Two or more w…

Content Marketing: Long-content vs Short-content

Today, companies are spending times to write a quality content which is not quite relevant to the products or services that they sell but related to their industry.
As a matter of fact, they could just spend time on something that is actually adding value to their products and services. Why do they have to do that?
Before getting into "why", let us clarify what content marketing is. 

What is content marketing?

The simple definition of content marketing is that it is a strategic marketing that delivers valuable, relevant and consistent content to the customers in order to attract and retain the defined audience. (source: content marketing institute)

Often times, when we talk about content marketing, you may just say blogging, indeed, the easiest and the most popular way to do content marketing is blogging.

However, instead just blogging, there are several types of ways to create content, such as videos, podcasts, social media content or whatever media that have content. 

Back to the…